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2027 Exterior Home Trends: The Details That Make Iowa Homes Stand Out

Writer: Midwest Seamless Expert
Midwest Seamless Expert
Sep 11, 2025
3 min read

Updated: Oct 7


When homeowners plan an exterior project, they usually start with the big three: siding, roofing, and windows. At Midwest Seamless, we've been helping Des Moines-area families since 1963, and we've learned that the finishing touches are where a home gets its personality:

  • Trim that frames your windows and doors

  • Shake and scallop accents that add rich texture

  • Shutters and details that pull the whole design together

Done well, these home exterior trends lift your home's curb appeal and also help it stand up to Iowa's freeze-and-thaw winters, summer sun, and strong storms. Here's what we're watching as we head into 2027, and how to use it on a Midwestern home.

home exterior trends

5 Exterior Trends Heading Into 2027

1. Mixed textures, with a purpose

Pairing smooth siding with shake or scallop accents continues to grow. Industry reports point to mixed materials and two-tone designs as one of the strongest exterior trends right now. The key is restraint: use texture where the eye naturally lands, like gables, dormers, entryways, or a single focal wall, and keep the rest of the home clean.

2. Low-maintenance shake and scallop siding

Many homeowners love the look of cedar but not the upkeep. Vinyl shake siding and vinyl scallop siding reproduce the depth and woodgrain of natural cedar without staining, rot, or frequent repainting. As a quick guide: shake siding has a deep, rough-sawn look and can cover a whole home, while scallop siding, with its rows of rounded curves, works best as an accent on gables and dormers.

3. Trim that makes a statement

Trim is no longer an afterthought. Wider profiles, layered Craftsman-style details, and tonal or contrasting colors let your windows and rooflines carry the design. If you're comparing exterior trim colors, warm off-whites and creams are replacing stark bright white, and sage, taupe, and slate blue are popular choices for a more custom look.

4. Warm, earthy color palettes

Cool grays are giving way to warm neutrals such as greige, khaki, beige, and warm taupe, plus earthy olive, sage, terracotta, and clay. These colors suit Iowa's fields, trees, and big skies. For a bolder move, designers are also pointing to deep, muted darks like charcoal and navy, with soft accent colors like rust or blush on doors and shutters.

5. Vintage details with cleaner lines

Shutters and decorative accents are coming back, but in simpler, more modern forms and updated colors. A well-chosen pair of shutters or a single accent detail can add warmth and character without feeling fussy.

Three Midwest-Ready Design Ideas

A. Rustic Meets Refined Farmhouse

  • Siding: warm greige, beige, or olive-toned smooth panels

  • Accent: scallop or shake texture in a slightly deeper tone

  • Trim: wide Craftsman-style trim in warm off-white or taupe

  • The look: a cozy, textured farmhouse that holds up through Iowa weather

B. Modern Country Chic

  • Siding: deep charcoal or navy as a confident base

  • Accent: shake panels in natural woodgrain tones

  • Trim: sage, slate blue, or crisp warm white around windows and fascia

  • The look: strong contrast that blends rustic charm with a contemporary edge

C. Soft Earth, Timeless and Tranquil

  • Siding: terracotta, warm linen, or camel tones

  • Accent: stone-look siding for dimension at the base or around an entry

  • Trim: cream or off-white on windows, soffits, and fascia

  • The look: a calm, welcoming exterior that fits the landscape

Why Iowa's Climate Should Guide Your Choices

Style is only half the decision. Iowa homes face big temperature swings, wind, and sun, so we steer homeowners toward materials that hold their shape and color without constant upkeep. A texture or trim choice that looks great in a photo should still look great after years of seasons. We'll walk you through the options and help you choose profiles, colors, and materials that work for your home and your budget.

Why Homeowners Choose Midwest Seamless

  • Family-owned since 1963. We're based in Bondurant and serve the Greater Des Moines area.

  • Details and the big picture. From siding, windows, and roofing to shake accents and custom trim, we plan the whole exterior so it works together.

  • Licensed and trusted. Iowa Contractor License #C073382 and a BBB A+ rating.

  • Quality products. We're Iowa's only SoftLite partner and a SoftLite Manufacturer of the Year.

Ready to Refresh Your Curb Appeal?

Whether you're picturing crisp minimalism, rustic warmth, or a little vintage charm, we'd love to help you bring it to life. Call us at (515) 285-8574 or request a free estimate to get started.

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